RUN IT BACK ANTHEM
THE FIRST- SWOOPES
THE ACE- A’JA
HOOP ON FIRE- LISA LESLIE
Role:
Senior Producer
Director:
Jonathan Entwistle
DP:
Polly Morgan
Production Company:
Stink Films
Production Designer:
Carlos Laszlo
Location:
Los Angeles
Editor:
Ali Mao
Editorial Company:
Arcade Edit
Post Production:
Kevin VFX
Colorist:
Daniel de Vue
Music:
Human
Sound Design & Mix:
T. Terressa Tate at Heard City
Credits:
About The Campaign
Nike's "Run It Back" campaign champions highlights from the WNBA dating back to 1996, when the groundbreaking league was founded. The concept centers on a video store run by a character named Sasha, who is the keeper of DVDs filled with thrilling moments from on the court. We set out to craft a series of videos that not only highlight the league, but also some of their key players.